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Identification

Scope Definition

Sitemap and wireframe creation

Content creation

Visual elements

Testing

Launch

Where I work with the client to determine what the aims of the new website will be, and what it needs to do to fulfil them…… what its purpose is. Will it require e-commerce etc. Create a brief.

Once we know the site's goals, we can define the scope of the web project. What web pages and features the site requires to fulfil the brief, and the timeline for building those out.

With the scope well-defined, we can start digging into the sitemap, defining how the content and features we defined in scope definition will interrelate.

Now that we have a bigger picture of the site in mind, we can start creating content for the individual pages, always keeping search engine optimization (SEO) in mind to help keep pages focused on a single topic. It's vital that you have real content to work with for our next stage

With the site architecture and some content in place, we can start working on the visual brand. Depending on the client, this may already be well-defined, but you might also be defining the visual style from the ground up. Tools like style tiles, moodboards, and element collages can help with this process.

By now, you've got all your pages and defined how they display to the site visitor, so it's time to make sure it all works. Combine manual browsing of the site on a variety of devices with automated site crawlers to identify everything from user experience issues to simple broken links.

Once everything's working beautifully, it's time to plan and execute your site launch! This should include planning both launch timing and communication strategies — i.e., when will you launch and how will you let the world know? After that, it's time to break out the bubbly…..

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